Marketing is both an “art” and a “science” there is constant tension between the creative side of marketing and the ________ side.

(A) Selling side (X)
(B) Formulated side  ()
(C) Management side (X)
(D) Forecasting side (X)

Answers: Marketing is both an “art” and a “science” there is constant tension between the creative side of marketing and the Formulated side..