In the course of converting to a marketing orientation, a company faces three hurdles _______.

(A) Organized resistance, slow learning, and fast forgetting  ()
(B) Management, customer reaction, competitive response (X)
(C) Decreased profits, increased R&D, additional distribution (X)
(D) Forecasted demand, increased sales expense, increased inventory costs (X)

Answers:; Organized resistance, slow learning, and fast forgetting